
I receive a variety of requests from new indie clients who find my website when they are looking for a proofreader.
Their questions, such as those below, are fuelled by misunderstandings:
- Can you proofread my manuscript in Word?
- Can you do a proofread as soon as possible?
- I have written a children’s rhyming book. How much is it to proofread 800 words?
Potential clients will, inevitably, misunderstand how you operate your business, unless, as the business owner, you let them know about your processes.
Key misunderstandings made by my clients
Here are some ways clients misunderstand my services:
- Differences between copyediting and proofreading
- Scheduling
- Each writing genre requires different skills.
Differences between editing and proofreading
When indie authors ask “Can you proofread my manuscript in Word?”, they are not aware of the publishing process; they are not aware of the difference between copyediting and proofreading. Many need their manuscript to be copyedited before they require my proofreading services.
A common misunderstanding is that copyediting and proofreading are the same service. In fact, they are different. Copyediting improves structure, clarity, wording and flow. Proofreading is the final pass or polish for errors like spelling, punctuation, formatting, and consistency issues. Illustrations (if there are any) form part of the manuscript and are also checked that they match the text.
Some freelancers are skilled in both and bundle copyediting and proofreading as a package. However, they are different stages and require different levels of expertise and time. There should be a gap between the stages if the same person provides both services to one client, as fresh eyes are needed.
Scheduling
When new enquirers ask “Can you do a proofread of my book as soon as possible?”, they seem unaware that freelancers book clients in to a schedule. Very few will be able to turn around a copyedit or a proofread in a couple of days or over the weekend.
If you are writing a book as a self-publishing author (indie) and will need the services of a freelancer, think about it early in the process. In fact, start from the end – from publication – and work backwards. When you have an idea of timings, check the availability of the professionals you want to work with: book designer, copyeditor, proofreader.
Some freelancers are booked up several months ahead. Some build ‘wiggle room’ into their schedules to allow for … life.
I will always communicate my scheduling availability. New clients will have done some research to find my website. Mutual respect with a client will be ensured when they allow for my scheduling. Our working relationship will be more trustworthy if expectations are diplomatic and clear of misunderstandings.
Each writing genre requires different skills
When an indie author says, “I have written a children’s rhyming book. How much is it to proofread 800 words and how long will it take?”
As a former primary teacher, one of my genres is children’s books. I get enquiries from picture book authors and those who have attempted to use rhyme. Because they have written less than 1,000 words, they assume that, because their book is for children, it won’t cost much to proofread or take much time …
I ask for them to please email me the book so that I can estimate a quote.
Factors to consider when enquiring
1. I have a standard rate for proofreading any writing under 1,000 words, which is my hourly rate. I value my expertise; I know my value.
2. They don’t realise that it’s much harder to write a children’s picture book or rhyming book than they thought. The words need to flow in a rhythm. If misplaced words trip me up, they will trip up other readers. One of my services is proof-editing to assist in word choice.
3. I am usually sent a text-only Word document. Sadly, with children’s books, this only tells half the story – the images tell the other half. It is beneficial– ideal in fact – if I can see images with the text so that I can see how they relate to the text. I look at how the words are placed among the illustrations. When I ask if they have illustrations, or have booked an illustrator, they ask if I can recommend one …
Responding to misunderstandings
It might be easier to list the services I don’t provide:
- I don’t copyedit in Microsoft Word.
- I don’t proofread adult fiction.
My professional body, the Chartered Institute of Editing and Proofreading (CIEP, ciep.uk), has a directory of many fiction and non-fiction editors and proofreaders covering a huge range of genres and specialisms. If I am not a good fit for your book, try searching the directory: https://www.ciep.uk/directory
What key thing do you wish people understood about your business?
Sprinkling publishing confidence,
Annie

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Email to check my availability for proofreading non-fiction and children’s books.
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